Ben Curtis the third-round leader at PGA Championship that no one will remember: Greg Norman only wishes

BLOOMFIELD HILLS, Mich. - Usually if you hold the lead after three rounds in a major, you get tons of stories written about you, TV face time and some “hip” SportsCenter love (even during a Michael Phelps Olympics). Ben Curtis is guaranteed none of those things even though he holds a one-shot advantage at the PGA Championship over J.B. Holmes and Henrik Stenson going into this afternoon’s final round.

That’s because Curtis played his entire third round this morning at this rain-racked event, rendering it essentially meaningless as a news story by the time the newspapers print and the sports shows go on the air. Unless Curtis wins it all of course - and finally kicks that ever-more-absurd criticism of himself as a fluke 2003 British Open champion to the curb for good.

Of course, the flip side is that there is no sleeping on a third round lead.

Greg Norman is wondering where he can sign up for this deal.