And speaking of the McDonald’s LPGA Championship Presented by Coca-Cola, here’s one for you that falls in the “unintentional comedy” category: Ronald McDonald is now a fitness guru, promoting fitness among kids.

I wonder why they didn’t go with, say, Cookie Monster? Or even better, Fat Albert? Can you say “fox in the henhouse”? Hey kids! Good job running those laps! Why dontcha cool off now with a large chocolate shake? First exercise, then super-size!

But hey, if McDonald’s can revamp their image, I’m guessing anyone can. Even, say, the LPGA. Chris Baldwin, in his latest newsletter musings, has declared that “there’s no sizzle” on the LPGA. It’s dull to watch because Annika, its biggest star, “is not hot.”

Like McDonald’s, apparently all the LPGA needs is an image revamping. More hot chicks = better ratings, is that it, Baldwin? So before he completes his tenure as LPGA commissioner, Ty Votaw should host a Players Summit, and urge them to focus on their appearance and approachability. Oh wait, he already did.

Brushback.com sports an excellent article on this topic. Read it for a good laugh.

Personally, I’m a fan of the LPGA’s new “These Girls Rock” rebranding effort. The LPGA is capitalizing on their strength, i.e., girl power, to show that hey, golf can actually be extremely cool.

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