Hydro Flask: Hydration and/or libation for golfers
Well, the club championship at my home course has just wound up. Or, as I refer to it, the Weekend of My Worst Rounds. It never fails: I’m playing well going into the championship, and then proceed to collapse more dramatically than Argentina’s economy.
Let’s just chalk this perennially pathetic performance up to the theory proposed by my friend and fellow cognitive psychologist Dr. Sian Beilock: I choke.
So today, after yet another futile first round, I figured, What the hell? Before heading out to defend my position at the bottom of the last flight, I mixed up a tasty pineapple juice and fruit punch-flavored vodka cocktail – a breakfast libation, really. But how to keep it cold for 18 holes?
Enter the new 32oz.Hydro Flask, which I received a few weeks ago. I mean, really, how could it hurt? At least I wouldn’t care so much if I choked yet again.
The Hydro Flask is billed at the “the leader in high-performance insulated flasks.” Scott Allan, CEO of Hydro Flask, says, “It’s ideal for keeping a variety of beverages - water, cocktails, iced tea or beer - icy cold for an entire round of golf.”
As it turns out, this title is well deserved. I figured, at 85 degrees and 80% humidity, the ice in the Hydro Flask would be melted by the ninth hole at the latest. I was as wrong about this as I was about reading the greens.
After a slow – and yes, frustrating, round – I carded my final double-bogey and finished sipping my drink, and then dumped out nearly as much ice as I had loaded into the Hydro Flask some 5.5 hours earlier before leaving home.
Absolutely incredible. The vacuum-insulated flask didn’t even sweat.
Now, the 32oz. Hydro Flask is too wide to fit into a push cart drink holder (or a cart drink holder), so it’s not completely ideal for golf. But this is just nit picking. That cocktail would have lasted another couple hours and still been cold. Seriously, it felt almost like a miracle of Biblical proportions. (If I had just been able to hole a few birdie putts, a thorough epistemological reevaluation would have been in order.)
In any case, golfers who want to stay comfortably hydrated – or comfortably numb – can find no better piece of equipment than the Hydro Flask, which is available online and at retailers across the U.S. for $32 – barely more than I threw away on the entry fee for the club championship…again.
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