I’m looking at Golf Hemisphere, a nicely-done, weekly digest from the folks at Golf Ingest. Specifically I see an ad on the back cover for the new hybrid club from Ping, the G5. It looks tasty, like a stew onion or something of that ilk. And it gets me thinking, when is market saturation reached?

Sometime after Todd Hamilton putt-chipped his way to victory in that 2004 British Open, the dawn of the hybrid era gave way to the true empire. Every company in the industry released an iron-hybrid or a metal wood-hybrid. And now, calculated as ever, Ping joins the mix. Is it too little, too late? Or is it brilliant?

A while back, I wrote a blog about my own inability to hit a hybrid. Are there others like me out there? Did Ping wait to capitalize on the frustrated, first-generation hybrid purchasers? Let’s say I bought a Taylor-Made or a Sonartec or a Nickent when they first came out. Let’s say that it worked in the shop, maybe even on the range or on the course, for a while. Now I can’t hit the thing.

So I swear it off, then see the advertisement for the easiest clubs ever to hit: Ping. It can’t hurt to give it one more go, can it? I can ebay the first club, get some jingle back, and put it toward the new club. These marketing gals and guys are smart!

Editor’s Note: RonMon did not purchase a Ping hybrid. He was, as always, summising in a theoretical universe as to the potential of the possibility. So what else is new?

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