Molded Soles: What's The End Game?
Here we have, students, an image of the Adidas Crossflex sole. The mold resembles the spikeless spikes we’ve come to know and love over the past ten years, since metal spikes rode off into the sunset, and with them, their clickety-clack. Today it dawned on me, what’s the end game? Are we about to see the riding-off of spikeless spike (oxymoronic, I know) makers? If shoe companies succeed in molding spikes, nubs, cookie-cutters and Han Solo’s face in the bottoms of their shoes, all to increase traction and lower costs, methinks that the separate spike and groove socket will disappear into the mist of equipment history.
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